It is a universal truth that, however many cuddly toys they may have owned, everyone had a favourite teddy. You know the one I mean. It was probably the tattiest toy you owned. You will have taken it everywhere you went. If you got dirty, it got dirty. Even now, you smile when you think about it. That teddy has a lot to teach you about blogging. Continue reading »

Think before you tweet, or you might find you have a ‘Google Problem’. Search engines allow anyone to find almost anything you have ever written online. If you use social media carelessly, your online profile is a ticking time-bomb which could seriously damage your reputation. But if you take care online, you could turn the ‘Google Problem’ into a huge asset for you or your organisation. Continue reading »